Canon introduced the whole closure of its flagship plant in China – the Zhuhai manufacturing facility. The 32-year plant is the one manufacturing base for digital cameras, sensors and lenses amongst Canon’s 15 corporations in China. The choice was to scale back the variety of digital camera fashions and attempt to discover the very best margin stage (professional mirrorless?)
After cautious consideration, a tough determination needs to be made: to stop manufacturing of the corporate.
Shen Yu – Canon China Public Relations Division Consultant
In continuation of our earlier report concerning Canon ending its DLSR flagship (the Canon ESO 1D X Mark III), this is one other proof that Canon downgrades its digital camera manufacturing. Canon has introduced to chop manufacturing on the Zhuhai manufacturing facility. Based on studies, Canon will shut a part of its Zhuhai manufacturing facility in southern China, with the 32-year-old plant being thought-about for a whole shutdown, as demand within the digital digital camera market continues to say no as a result of coronavirus. .
Rumors concerning the closure of all the facility in Guangdong province started with an inside letter from the corporate circulating on-line on Thursday. The announcement, issued on Wednesday, stated that “the corporate’s operations are experiencing unprecedented difficulties. Regardless of the joint efforts of the corporate and all staff, it has did not reverse the scenario,” stated Canon’s head of China’s public relations division. Consultant Shen Yu stated. “The headquarters must regulate the general working construction of the group. After cautious consideration, a tough determination must be made: to finish the corporate’s manufacturing” he says. Moreover, in keeping with Shen , It’s not clear what number of employees on the Zhuhai facility shall be affected, and the corporate has not but determined whether or not to relocate the related manufacturing line, as of the tip of 2020, there have been 1,317 employees on the Zhuhai manufacturing facility, the corporate’s Based on the web site.
Shen confused that the marketplace for compact digital cameras is shrinking as a result of development of smartphones. Different setbacks embrace the pandemic and the scarcity of chips. Considerably, by the tip of 2020, investments within the Zhuhai subsidiary had reached $220 million with 1,317 staff. Its lens manufacturing totaled 12.29 million in 2020, and it produced 1.03 million digital cameras and 94,000 digital video cameras. Canon is the one manufacturing base within the Chinese language mainland for digital cameras, digital video cameras, picture sensors and lenses (supply).
The announcement got here at the side of the CEO’s assertion about Canon’s new technique. “It is just pure that mirrorless cameras will develop into the mainstream of digital cameras… the market wants are more and more transferring in direction of mirrorless cameras. In keeping with this, we’re continually shifting manufacturing,” stated Canon President and CEO Fujio Mitarai. When he defined the choice to not launch a brand new DSLR flagship (Studying, Canon President and CEO Fujio Mitarai: “The EOS-1D X Mark III Is Our Final DSLR”,
Canon’s determination to shut its major manufacturing facility in China displays its new technique with respect to the imaging methods division. Let’s speculate right here that Canon goes to give attention to its Professional mirrorless lineup and fewer on DSLR and Level n’ shoot cameras. Canon is aware of that high-end mirrorless (EOS R5, EOS R3…) is a really promising area of interest that will not be intimidated by smartphones. Nonetheless, the excessive price ticket makes these merchandise related just for professional customers. Undecided Canon desires that. Nevertheless, we are going to see a major discount within the variety of digital camera fashions Canon has to supply out there.
Listed below are the merchandise talked about within the article and hyperlinks to purchase them from licensed sellers.
- Canon EOS-1D X Mark III
- Canon EOS R3 Mirrorless Digital camera
- Canon EOS R5 Mirrorless Digital camera